27.01.2011
“
All that most customers want out of their perceived experience with a “corporation” can actually be summed up in the Three Laws of Robotics. If, here, we replace “robots” with “corporations”:
1. A robot may not injure a human being or, through inaction, allow a human being to come to harm.
2. A robot must obey any orders given to it by human beings, except where such orders would conflict with the First Law.
3. A robot must protect its own existence as long as such protection does not conflict with the First or Second Law.
Ironically, were corporations to act according to the laws of robotics, consumers might find these entities are less self-interested and the more customer friendly in all of their interactions.
” – Andrew Maier - Thoughts on Corporate User Experience